The dairy sector holds a pivotal role in the UK. Dairy UK members alone employ 20,000 people at processing sites around the country. Additionally there are a further 50,000 people employed by dairy farms, both directly and in supporting industries.
According to Dairy UK figures there are 10,825 active dairy farmers producing almost 15 billion litres of milk each year, with dairy products worth an impressive £5.7bn at wholesale level.
If you consider the added value that comes from creating cheese, cream, yogurts and butters and other dairy products then the retail value is much higher. The breadth of products in the dairy market grows constantly. For example there are now over 750 different cheeses made in the UK alone, ranging from traditional varieties like Cheddar and Stilton to innovative new creations that cater to modern tastes and dietary preferences. The diversity in the dairy sector reflects the evolving demands of consumers who seek both quality and variety.
As the market continues to expand, the dairy industry remains a vital part of the culinary world. Whether you’re a fan of a classic slice of cheese or an adventurous foodie eager to try the latest yogurt innovation, the dairy sector’s constant evolution promises to keep palates engaged and appetites satisfied.
The dairy industry is also leveraging technology to improve production processes, enhance food safety, and develop new products. Advanced techniques in pasteurisation, fermentation, and packaging ensure that dairy products are not only delicious but also safe and long-lasting.
To be one step ahead, it is important to consider the following aspects in your business:
- Be Forward Thinking – monitor consumer preferences and evolve as you create new dairy products that meet these ever-changing demands.
- Do you Specialise or Diversify? – can you create both classic dairy and plant-based products to attract a broader audience.
- Raise Awareness – illuminate and educate consumers about the nutritional benefits of dairy.
- Be Environmentally Friendly – captivate consumers by making them aware of the sustainability practices of the industry.
- Be Savvy – use all available tools to engage with consumers so you don’t fade into anonymity.
Moreover, the rise of artisanal and specialty dairy products has further enriched the market. Small-scale producers often emphasise organic and locally sourced ingredients, appealing to those who are conscious of sustainability and ethical consumption. This trend has not only rejuvenated rural economies but also fostered a deeper connection between consumers and the food they eat.
For the forward-thinking and forward-looking dairy business, a partner who “lives, breathes and eats dairy” as part of its day-to-day working is an essential ingredient.
We at Westbury Packaging have a track record of supporting dairy businesses and are ready to support you by crafting sustainable packaging that maximises your brand’s impact, while keeping true to your core values.
We are ready to support you by crafting sustainable packaging that maximises your brand’s impact, while keeping true to your core values. By integrating sustainable fibre-based materials and innovative design, we ensure that your packaging stands out on the shelves and tells your brand’s unique story.