This Website is owned by Westbury Packaging Limited (hereafter “Company”) a company registered in England and Wales. The Company is the data controller and responsible for your personal data.

We take user privacy seriously and take reasonable efforts to protect it. We have created this Privacy Policy (hereafter “Policy”) in order to share with you our information collection and use practices. AS MORE CLEARLY DEFINED HEREIN, WE WILL NEVER KNOWINGLY SELL OR ASSIGN YOUR PERSONAL INFORMATION WITHOUT YOUR KNOWLEDGE AND/OR APPROVAL. Please read this Policy carefully before sharing any personally identifiable information described below.

This policy is subject to change at any time and any changes will be alerted to you by email and posted on this page. This Privacy Policy was last updated, and became effective, on 24th May 2018.

This Policy works hand-in-hand with the Terms and Conditions and Privacy Standard found elsewhere on our website or available on request.

What personally identifiable information does the Company collect and how is it used?

Personal data or personal information means any information about an individual from which that individual can be identified. It does not include data where the identity has been removed (anonymous data).

When you visit, register or order products or services from us, including on our website, we may collect, use, store and transfer certain information about you including:

  • Identity data: your name, username or similar identifier and title as well as the results of any checks carried out through a credit reference agency to confirm your identity;
  • Contact data: email address, home, billing or business address;
  • Financial data; bank account and payment card details;
  • Transaction data: details about payments to and from you and other details of products and services you have purchased from us.
  • Technical data: includes internet protocol (IP) address, browser type and version, operating system and platform and other technology on the devices you use to access this website.
  • Usage data: information about how you use our website and products such as access times; and
  • Marketing and communication data: includes your preferences in receiving marketing from us and your communication preferences.

Users may provide other information about themselves, in addition to the mandatory personal information (hereafter “Voluntary Information”).

How is your personal data collected?

We use different methods to collect data from and about you.

You may give us your identity, contact and financial data by filling in forms or corresponding with us by post, phone or email or otherwise. This includes personal data you provide when you:

  • Purchase our products online;
  • Request marketing to be sent to you;
  • Enter a competition, promotion or survey; or
  • Give us some feedback.

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

  • Where we need to perform a contract we are about to enter into or have entered into with you.
  • Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
  • Where we need to comply with a legal obligation.

We have set out below, in a table format, a description of all the ways we plan to use your personal data and the legal bases we rely on to do so.

We will never sell user information to any 3rd-party not affiliated with the Company, without consent, except in connection with the sale or merger of the Company or the division responsible for such services provided.

The Company may also use such Voluntary Information for marketing its products and services to you unless you have ‘opted out’ of receiving such marketing information from us. Users may ‘opt out’ at any time by contacting us at [email protected]

When the Company sends or posts surveys and requests for your feedback any responses we receive will be used only to evaluate our website and services and no personally identifiable information from respondents will be shared with any non-employees of Company, except that information provided in the Feedback/Comments areas which you specifically consent can be shared in those circumstances.

If you sign up to participate in any competition, promotion or special offer, we will collect your email address. If you are chosen for a promotion or as a winner in a contest, you give the Company permission to use your name, image and other information about you, for marketing purposes.

To maintain customer service standards and to assist staff training, we may record and monitor incoming calls.

What non-personally identifiable information does the company collect and how is it used?

We collect, use and share aggregated data such as statistical or demographic data for any purpose. Aggregated data may be derived from your personal data but is not considered personal data in law as this data does not directly or indirectly reveal your identity. For example, we may aggregate usage data to calculate the percentage of users accessing a specific website feature.

The Company may use and disclose non-personally identifiable information for any number of reasons, including but not limited to, working with business partners and improving our website and services.

Disclosure of your information

The information you provide to us may be accessed by or given to third parties who act for us for the purposes set out in this policy or for other purposes approved by you, in accordance with our Privacy Standard. Those parties process information, fulfil and deliver orders, process credit card payments and provide support services on our behalf. We may also pass aggregate information on the usage of our website to third parties but this will not include information that can be used to identify you.

You agree that we may disclose your identity and contact details to (1) any third party who claims to us that any material posted or uploaded by you to our site constitutes a violation of their intellectual property rights or their rights of privacy, and (2) to other companies and organisations for the purposes of fraud protection and credit risk reduction.

Finally, if our business enters into a joint venture with or is sold to or merged with another business entity, your information may be disclosed to our new business partners or owners.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk.

Unless required to do so by law, we will not otherwise share, sell or distribute any of the information you provide to us without your consent.

We require all third parties to respect the security of your personal data in accordance with our Privacy Standard and to treat it in accordance with the law. We do not allow our third party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

Is my information private with partners?

The Company website may contain links to various 3rd-party websites and/or 3rd-party partners. Each of these websites may have a privacy policy that differs from that of the Company. This Policy does not cover the privacy policies of other websites. We urge you to check the privacy policies of each website that you may visit or interact with.

The only Voluntary Information that may be shared between the Company and one of our partner websites is that which pertains to information used in the furtherance of tracking an order and providing you with correct information regarding this.

Order information, including order numbers and amounts, may be available to the Company, affiliate merchants and 3rd-party affiliate program management companies, for accurate tracking purposes. The Company will not release this information to other parties unless you request it.

Automated technologies using cookies

Cookies are small text files that a website can write to your computer. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site. Cookies automatically collect Technical Data about, described above about your browsing actions and patterns. We use cookies to identify you and allow you to log in once to our website and search or post without having to log in again and again. Cookies are also used by our affiliates or links to identify you as a User of our website.

Please see our Cookies Policy for detailed information about the types of Cookies which the Company uses and the purposes for their use.

Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit

The Company does not use Cookies to store information such as credit card numbers, telephone numbers, or other information you provide.

This Privacy Policy only covers the use of Cookies by us. It does not cover the use of Cookies by any other 3rd-party or advertisers.

What about data security?

We employ security measures to protect, so far as reasonably possible, your information from access by unauthorised persons and against unlawful processing, accidental loss, destruction and damage.

The Company requires that partners ensure the security of the data that users provide to them, however, in the event of a breach of their security measures, you agree that the Company will not be liable for any losses or damages.

The Company limits access to personal information about users to employees, for whom we reasonably believe it is necessary, in order to provide products or services.

Data retention

We will only retain your personal data for as long as necessary to fulfil the purpose we collected it for, including for the purposes of satisfying any legal, accounting or reporting requirements. The table below details the maximum length of time we will retain each type of data we use.

May I see the information the Company collects about me?

You are entitled to see the personal information held about you and you may ask us to make any necessary changes to ensure that it is accurate and kept up to date. If you wish to do this, please contact us at [email]. You will not have to pay a fee to access your personal data. However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.

Under certain circumstances, you have rights under data protection laws in relation to your personal data in relation to:

  • Access of your personal data;
  • Correction of your personal data;
  • Erasure of your personal data;
  • Object to the processing of your personal data;
  • Request restriction of processing of your personal data;
  • Request transfer of your personal data; and
  • Right to withdraw consent.

If you wish to exercise any of the rights set out above, please contact us at the above email address.

Can I Opt-out?

The Company gives users the option to remove personally identifiable information from our list of active users.

You may also choose to opt-out of certain communications from the Company


If you want to unsubscribe or opt-out of communications from us, send an email to [email protected] or advise us in writing to Data Privacy Manager, Westbury Packaging Ltd, 31 Lancaster Road, Melksham, SN12 6SS

The Company is not responsible for removing personally identifiable information from the lists of any 3rd-party partner who has previously been provided with your information in accordance with this Policy.

Where is the website located?

The Company website is maintained in the United Kingdom. If you are located outside of the U.K., by using the website, you authorise the import of you information and its use, as specified in this Policy. It is possible that some internet activities may occur outside the UK and the European Economic Area.


The Company never uses or installs spyware on user computers, nor do we use spyware to retrieve information from user computers.


All comments, queries and requests relating to our use of your information are welcomed and should be addressed to the Data Privacy Manager at [email protected]